On August 8, Gu Xiulian, Director of China Cares for the Next Generation Working Committee, announced the commencement of the“12^th China Brand Festival”in Chengdu. Kevin Michael Rudd, President of Asia Society Policy Institute; Luo Qiang, Vice Secretary of the CPC Chengdu Municipal Committee and Mayor of Chengdu; along with other officials attended the grand festival with moguls in politics and business from home and abroad. In this event, both Usunhome Cultural Tourism Company Limited and its subsidiary Chengdu Howdoll Innovative Cultural Transmission Company Limited were honored to win the“Golden Spectrum Awards of 2018 China Brand Festival”and entitled as the “Leading Brands in Cultural, Creative and Tourism Industries”.  

As the largest and top-level brand occasion nationwide, the China Brand Festival, known as“Olympics of China’s Brand Circles”, has been successfully held annually for 11 years in different cities like Beijing, Qingdao, Guiyang, Dalian since 2007. Setting Chengdu as the venue and“Perseverance and Endeavor”as the theme, this year’s festival assembled a great many branding experts, outstanding entrepreneurs, as well as working groups for innovation and entrepreneur, who shared opinions on how to build and develop a brand.

At the 12th China Brand Festival Awards Ceremony on August 8, Usunhome Cultural Tourism Limited Company won with honor the “Gold Spectrum Award”owing to its“sound and persevering exploration”. The company positions its brand as“the content provider of cultural tourism innovations”and established a benchmark image through professional services and high project quality, thereby becoming a pioneer enterprise in China’s cultural, creative and tourism industries. It has been nominated as one of the“Top 30 Cultural Enterprises of China”and has won several awards such as “Innovative Enterprise in China’s Cultural Industry”. For Chengdu Howdoll Innovative Cultural Transmission Company Limited, its award-winning cultural creative derivatives fuses three elements of enjoyment, practicability and artistry in design, presenting the brand creativity with contemporary features.