On May 6th, Usunhome Group and the People’s Government of Ganzi Tibetan Autonomous Prefecture signed a strategic cooperation agreement at Usunhome Art Museum in Chengdu. Both parties will jointly develop classic projects through exploring cultural tourism resources in Ganzi in  a bid to build Ganzi into a national-level demonstration site for integrated tourism and an  ecological and cultural international tourist destination. At the same time, Daocheng Yading Tourism and Development Co., Ltd. and Usunhome Cultural Tourism Co., Ltd. signed a cooperation initiative.     

 

At the ceremony, attendees from the Ganzi delegation included Mr. Liu Chengming, Secretary of CPC Committee of Ganzi Tibetan Autonomous Prefecture (hereinafter “the Committee”), Mr. Xiao Youcai, Deputy Secretary of the Committee and Mayor of Ganzi Tibetan Autonomous Prefecture, Mr. Liu Jixiang, member of Standing Committee of the Committee and First Deputy Mayor of Ganzi Tibetan Autonomous Prefecture, Ms. Ge Rong, member of Standing Committee of the Committee and Director of Publicity Department of the Committee, and Mr. Yan Lei, Deputy Mayor of Ganzi Tibetan Autonomous Prefecture. Attendees from Usunhome included Mr. Qiu Wei, Chairman of Usunhome Group and Usunhome Cultural Tourism, and Mr. He Ping, co-founder and Vice Chairman of Usunhome Group and President of Usunhome Cultural Tourism.  

      

Both parties agree on a market-oriented and tourist-centered approach where conceptualization and planning spearhead project development, culture features as the soul, brand an asset and mutual benefit and win-win cooperation the bond. Both parties will make joint efforts in building cultural tourism projects, cultural industry talent training, cultural tourism-powered poverty alleviation and rural vitalization. This will further help to build Ganzi into a national-level demonstration site for integrated tourism, an ecological and cultural international tourist destination and a world-class cultural tourism new star, speed up the development of a modern service system lead by integrated tourism in Ganzi, upgrade quality scenic areas like Daocheng Yading and promote the development of “integrated, all-season and at-any-time“ tourism in Ganzi.